Partnership economics
What does our white-label AI call center cost?
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We work on either revenue share or a flat fee per client. It's based on the deal we strike with your agency, so there isn't one delivery price I can give you for every collaboration.
The end client pays for their live usage. Your agency doesn't pay an ongoing software fee for the demo system, or the AI usage when prospects try those demos.
What's included in our fee?
In regards to the AI call center, we do it all under your brand. We onboard your agency one time and agree on how we'll roll it out to your individual clients.
The fee covers personalized demos for sales calls, client onboarding, setup, CRM and calendar integrations, testing, quality checks, monitoring, optimization and support.
It also covers the system for calling, texting and emailing leads, sharing context across the channels, booking appointments and transferring calls live. We include weekly reporting as part of the collaboration.
If a client has customized needs, we go through those before starting so we both know what's included.
Who pays for usage?
The end client pays for their own live usage. That's separate from the delivery fee or revenue share we agree with your agency.
Calling usage is generally around ten cents a minute. There can be a markup, so we confirm the actual billed rate and what it covers in the agreement.
We also make clear how text and email usage are billed for that setup. A calling rate per minute shouldn't be mistaken for the full cost of every channel and the service itself.
The demo system has no ongoing software fee
We create a demo system for your agency under your own domain, with your branding and logos. Your team can use it to create personalized demos for clients and prospects.
You don't pay an ongoing software fee for that system. You also don't pay for the AI usage when those prospects try the demos.
Those are demo terms. Once a client signs up and we run the live call center, their usage is billed separately.
A simple usage example
At ten cents a minute, 1,000 minutes of calling would cost $100 before any agreed markup. That's 1,000 minutes, not 1,000 calls.
The actual bill depends on how many minutes the system uses and the rate agreed for that client. The delivery fee or revenue share is separate.
When you price the service for your client, make sure both parts are clear. You want to know what they're paying and what your agency keeps after its own costs.
Agree on how the collaboration works
We go through the delivery model, who pays which bill, the usage rate, any markup and the client's customized requirements.
If we agree on revenue share, we need to agree on what revenue the share applies to and how it's calculated. If it's a flat fee per client, we agree on that fee and the work it covers.
Your agency can then sell the service knowing what you're responsible for and what we handle. You don't have to work that out again in the middle of a client rollout.
Let's go through your agency
Book your onboarding with me. We'll discuss your clients, what they need and the deal that makes sense for the collaboration.
The point is for your agency to have another service to sell without taking on the call-center delivery yourself. The numbers and responsibilities should be clear before you offer it.
